Charting the path to a carbon standard for the media and advertising industry
bokonads.com
We live on a rapidly warming planet. The implications of this are mind-boggling: millions of deaths, tens of millions of refugees, trillions of dollars of damage to the global economy, the extinction of countless species… the list goes on. As corporations try to take action - whether for altruistic reasons or due to pressure from governments, investors, employees, and consumers - they are confronted with a basic problem: they don’t know how to connect their corporate activities to the impact they will have on the planet. They are turning to each of their supply chains and asking them to 1) accurately measure their environmental impact and 2) make substantial reductions, fast.
Charting the path to a carbon standard for the media and advertising industry
Charting the path to a carbon standard for…
Charting the path to a carbon standard for the media and advertising industry
We live on a rapidly warming planet. The implications of this are mind-boggling: millions of deaths, tens of millions of refugees, trillions of dollars of damage to the global economy, the extinction of countless species… the list goes on. As corporations try to take action - whether for altruistic reasons or due to pressure from governments, investors, employees, and consumers - they are confronted with a basic problem: they don’t know how to connect their corporate activities to the impact they will have on the planet. They are turning to each of their supply chains and asking them to 1) accurately measure their environmental impact and 2) make substantial reductions, fast.