Yesterday FirstPartyCapital wrote an article stating:
Brian O’Kelley emerged as an ad tech Captain Planet dedicated to saving the planet with his Scope3 carbon emissions model. And everyone got religious on environmental sustainability. ... In the end, this pivot to sustainability was some brief apocalyptic escapism for the industry. We chose to ignore the real threat that has the potential to eat ad tech alive if not properly addressed: namely, privacy.
I filmed a little video with my response. Check it out (and comment/repost if you are so moved) on LinkedIn: